Books

MESSAGE MACHINE: How Communications Will Make You An Unstoppable Founder

Why do nine out of ten startups fail? Why do some founders attract funding, top talent and dream customers? What’s the one skill investors universally recommend entrepreneurs improve, in order to increase their companies’ odds of success? More often than not, the answer is communications.

In this actionable yet timeless must-read, Jag and Oliver give founders the unfair advantage they are looking for. Based on decades of experience and hundreds of interviews, this is the ultimate blueprint to becoming an unstoppable founder. From developing an irresistible story for growth to gaining visibility in crowded markets and attracting and retaining top talent, founders will learn how to use communication skills to take advantage of the massive opportunities ahead.

Unignorable: Build your Personal Brand and Boost your Business in 30 Days

The invisible don’t build great businesses. The unignorable do. In the digital age, being good at your job is no longer enough. To be truly successful, you must be both talented and visible. Building an authentic personal brand is the key to getting the recognition you deserve and the opportunities you dream of. 

Everyone has a reputation. So why not build a reputation you love? One that is authentic, plays to your strengths and boosts your business. In Unignorable, Oliver guides you through a 30-day process of building your personal brand online and offline. You will work on your mindset, motivation, method and message. By the end of the four weeks, you will have a tailor-made personal branding strategy and the skills required to execute it with maximum success. You will have learned how to become truly unignorable. In uncertain times, your reputation is your greatest asset.

Unignorable: In 30 Tagen zur Personal Brand

Die Unsichtbaren bauen keine großartigen Unternehmen auf. Die Unignorierbaren schon. Im Bestseller Unignorable führt Oliver Aust Sie durch einen 30-tägigen Prozess, um Ihre persönliche Marke aufzubauen. Denn in Zeiten der Veränderung ist Ihr Ruf Ihr wertvollstes Kapital.

Mastering Communications: How CEOs and Executives Can Build a Great Reputation in the Digital Age

What does it take for CEOs and executives to build a great reputation and communicate effectively in the digital age? This book offers practical solutions to navigate the challenging waters of communications. By combining the immutable truisms of CEO communications with the latest digital trends and developments, Mastering Communications gives you the tools to succeed in the 2020s.

How to Speak Like a CEO: How Successful Leaders Communicate

This inspirational book gathers insights on the secrets and pitfalls of CEO communications from over 30 start-up founders and business leaders from Berlin to London to Tel Aviv. It is based on over 30 in-depth podcast interviews which explore how CEOs and entrepreneurs become master communicators.

Business Leader to Thought-Leader in 9 Steps

The Proven Path to Visibility, Impact and Leveling Up Your Company.

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